Web2App

Attribution · Published 2025-11-07 · 1 min read

AppsFlyer renamed Web2App campaigns in its reports

AppsFlyer renamed Web2App campaigns in its reports: metaweb_int now sits next to Facebook Ads in the attribution chart legend.
AppsFlyer renamed Web2App campaigns in its reports: metaweb_int now sits next to Facebook Ads in the attribution chart legend.

AppsFlyer has tweaked its interface. Web2App campaigns that used to be named by pid now have user-friendly names.

Before: metaweb_int. Now: Facebook Ads.

This is not your integration falling over. It is the interface that changed.

Original on Telegram

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