Numbers · Published 2025-10-21 · 1 min read
Campaign report: month seven
Setup
- Optimisation: Bid
- Period: 15 September to 15 October
- Niche: photo apps
Results
- Geo: US
- Spend: $3,723
- Purchases: 84
- CPA: $44
- 3-day ROAS: 72%
- MRR: $2,943
- Profit: $463
This is my own project. I never share clients' numbers or screenshots — only cases from my own apps.
What happened this month
- Moved to a new ad account. I shared the pixel with the new account and saw no dip in performance.
- Launched a bid-capped campaign: CPA $39, 3-day ROAS 81%, budget $300 a day, bid $26.
Meta did not stay inside the bid, but performance is fine.
Plans
More creative testing.